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women

Today’s Women’s Leadership Forum has some GREAT speakers.  I totally impressed with Karen Orton!  Yow, what a resource!  For more on these four speakers, see read on…

 

Laura Lowell

Impact Marketing Group

42 Rules of Marketing

http://www.impact-mg.com

Laura Lowell, author of The 42 Rules of Marketing, and the founder of IMPACT MARKETING GROUP. Laura served as the Director of Worldwide

Consumer Marketing Communications for HEWLETT-PACKARD and has an MBA from UC Berkeley’s Haas School of Business with emphasis on marketing and entrepreneurship. Renowned for her fun, practical approach to improving the quality of your marketing, Laura will speak on 42 Rules of Marketing – what works, what doesn’t and why.

 

Karen Orton

Enterprise Solutions, Lithium Technologies

http://www.lithium.com

Karen Orton, Vice President of Enterprise Solutions for Lithium Technologies. Karen has worked with online communities for more than a decade in her role as a marketing and sales executive for Internet and Hightechnology companies. At Lithium, Karen works with key enterprise customers, advising them on their online community business strategies. She is responsible for many of Lithium’s strategic accounts including Symantec, Lenovo, and MTV (Viacom), Computer Associates and HP. Karen is also an advisor to several Web 2.0 start-ups. She will talk about how Web 2.0 strategies are being used to enable companies to increase brand loyalty, sales, and customer satisfaction at an affordable cost.


Linda Popky

L2M Associates, Inc.

http://www.l2massociates.com/

Linda Popky, the founder and president of L2M ASSOCIATES, INC, a strategic marketing company. Linda works her branding and strategic marketing genius with big companies and small. Her clients include Sun Microsystems, Cisco Systems, and Applied Materials among many others. She is the president of Women in Consulting, a collaborative organization of business professionals in more than 30 consulting specialties. Frequently quoted in the national press, Linda is the author of the recently published book, Marketing Your Career: Positioning, Packaging and Promoting Yourself for Success. She will speak on Planting the Seeds: Why Branding is Key to Building A Successful Business.

 

Kirsten Mangers

WebVisible

http://www.webvisible.com

Kirsten Mangers, the co-founder and CEO of WEBVISIBLE, the leading name in local online advertising. Awarded the prestigious American Electronics Association “2008 Product of the Year”, WebVisible’s technology for localization of online advertising for small to medium sized businesses connects businesses and their local customers. WebVisible’s domestic and international reseller partnerships now include AT&T, British Telecom, American Express, Microsoft Office Live, The New York Times Company, and more than 45 major U.S. newspapers. Kirsten is the former Vice President of Sales for SBC, an internationally renowned industry speaker, and a philanthropist and community leader in Orange County.

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Reminder!  Hey, there are two great events coming up next week:

1. Tuesday, September 23, 2008: the annual All Chambers (in the county) mixer at Chaminade Conference Center, Santa Cruz, 5-7pm.

2. Thursday, September 25, 2008: the annual Women in Business Leadership Forum at Cocoanut Grove, Santa Cruz, 8am-4pm.

See you at both!

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Santa Cruz Women's Leadership Forum

by Sara Isenberg on September 9, 2008

in Conferences,Santa Cruz,Sara Isenberg

The Chamber of Commerce and other local organizations are sponsoring a Women’s Leadership Forum.  This used to be called Women in Business.  To register go to http://www.santacruzchamber.org.

When: Sept 25, 2008, 8am-4:30pm
Where: Coconut Grove

See you there!

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I went to this conference a few years ago and it was great!  Incredible energy, and particularly impressive young women who will be part of shaping the future.  I plan to go this year, and volunteer in trade for registration.  If you’re from Santa Cruz and want to carpool, let me know.  

For more info, check out:

http://www.witi.com/center/conferences/2008/siliconvalley/

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