The Winter-Spring City of Santa Cruz Parks & Recreation catalog arrived today! Get ready to start 2012 with information and inspiration about Marketing, Website planning, and Social Media. In January and February 2012 I’m teaching (and co-teaching) three classes with two of my favorite collaborators, Kathryn Gorges and Karen Kefauver.
If you receive the paper catalog, our classes are listed on page 34. You can also view our classes online here. All will be held at NextSpace, 101 Cooper Street, downtown Santa Cruz.
Online registration opens on Tuesday, January 3 at 8am. Here are the steps to find our classes online (or register by calling the Parks & Rec office at 831-420-5270 Monday-Thursday).
>> Click on the right side blue box “Register NOW with instaReg”
>> Click on “Register for Programs”
>> Click on the left side “Special Interest”
>> Click on “Show Courses” under each of the following class titles:
- ABC’s of Your Marketing Makeover, Tuesday, January 31, 6:30-9:30pm, $79.
- ABC’s of Planning Your New or Revamped Website, Tuesday, February 7, 6:30-9:30 pm, $79.
- ABC’s of Integrating Social Media with your Website, Tuesday, February 21, 6:30-9:30 pm, $79.
Read the class descriptions here. If you have any questions, contact me here.
Website: http://saraisenberg.com
Blog: http://saraisenberg.com/blog
Facebook: http://www.facebook.com/SaraIsenbergConsulting <= Visit & click “LIKE”
LinkedIn: http://linkedin.com/in/saraisenberg
Twitter: @saraisenberg
About.me: http://about.me/saraisenberg
Tagged as:
City of Santa Cruz Parks & Rec,
Classes,
Santa Cruz
Have you heard of the new MakersFactory in Santa Cruz? If not, you will soon.
MakersFactory is a new educational maker space in downtown Santa Cruz, CA, where students of all ages will learn and use exciting new technology for 3D printing, modeling, animation, and robotics.
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I’ve been helping MakersFactory get started and can say there’s a lot of buzz and excitement, validated by the 70+ attendees at last Friday’s first ever MakersFactory Meetup.
What is MakersFactory bringing to Santa Cruz?
- Workshops, classes, courses all about 3D printing, modeling, animation, and robotics.
- Lots of cutting edge equipment.
- A brick and mortar workspace opening in November at 877 Cedar Street, Santa Cruz, CA 95060.
- A community of makers, geeks, students, hobbyists, kids, parents, and other folks who are interested in this new technology.
For more about MakersFactory in Santa Cruz:
Tagged as:
MakersFactory,
Santa Cruz
If you aren’t able to hear Kathy Long give this presentation in person, check out the slide presentation. This is chock full of information on how to rise to the top of local search results.
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Lately I’ve disappeared into the dark hole of non-blogging. Facebook and Twitter haven’t been much of a focus for me, either. Even if your life (professional, social, or otherwise) revolves around social media, it’s good to take a break. I’ve taken such a break from “myself” — blogging, tweeting, posting only minimally — but have continued to be active with social media both for clients and in my volunteer endeavors. Recently I’ve been tweeting and posting (Facebook) for TEDx Santa Cruz. Amazingly, this event is coming up in just a few days: June 11, 2011. As a first time in Santa Cruz event, the organizing committee has been and is excited, nervous, thrilled, amazed, and sometimes overwhelmed. We just got some great local press in this morning’s Santa Cruz Sentinel. The speaker lineup is great. Tickets are selling like hotcakes, so get yours soon! I hope to see you there!
Tagged as:
TEDx Santa Cruz,
tedxsantacruz
Two great 1-evening classes coming up June 14 and 21. Register online at City of Santa Cruz Parks & Rec or call 831-420-5270. http://www.cityofsantacruz.com/index.aspx?page=540
- Get the Best Online “Local Search” Results! Tue, June 14, 6:30-9:30pm at NextSpace. $68 for one evening class. #14476
- Before You Hire Your Web Designer or Developer! Tue, June 21, 6:30-9:30pm at NextSpace. $68 for one evening class. #14475
Details:
Get the Best Online “Local Search” Results! Tue June 14, 6:30-9:30pm at NextSpace, #14476 w/ Kathy Long.
Gone are the days of Yellow Page ads. Now everyone is searching online for local businesses. This class is designed for local businesses serving local clientele. Come learn how to position your local business above the competition in Google, and get an intro to other tools available. You’ll learn how to: Create and optimize your Google, Yahoo, Bing, and Facebook Place accounts so that you rise to the top; Show up in searches for multiple cities; Optimize your website so that Google Places favors you: Get an introduction to online marketing options available for local businesses such as Groupon, Facebook Deals, Google Burst, and mobile marketing. Kathy Long, local search expert will be our special guest instructor. Kathy’s passion is working with local businesses, getting them to #1 on Google. Visit http://katandmouse.com. Co-instructor Sara Isenberg helps clients plan and manage web, email marketing, and social media projects. Visit http://saraisenberg.com.
Register online or call 831-420-5270:
https://online.activenetwork.com/SCInstaReg/Activities/ActivitiesCourseDetails.asp?aid=1028&cid=15132
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Before You Hire Your Web Designer or Developer! Tue June 21, 6:30-9:30pm, at NextSpace, #14475.
We will explore how to get ready effectively for a website overhaul or new website-before you hire your web designer or developer. Topics include: design, brand, voice, navigation, information architecture, content, Content Management Systems (CMS), Search Engine Optimization (SEO), how to select a web designer/developer, and more. Instructor Sara Isenberg is a web consultant and project manager who helps clients plan and manage web, email marketing, and social media projects. Visit http://saraisenberg.com.
Register online or call 831-420-5270:
https://online.activenetwork.com/SCInstaReg/Activities/ActivitiesCourseDetails.asp?aid=1030&cid=15131
Questions? Contact me!
Sara
Website: http://saraisenberg.com
Blog: http://saraisenberg.com/blog
Facebook: http://www.facebook.com/SaraIsenbergConsulting
LinkedIn: http://linkedin.com/in/saraisenberg
Twitter: @saraisenberg
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Shane Perlman, of
http://shaneandpeter.com, shares his presentation on managing distributed teams. This presentation has both substance and sizzle! Shane hit this one out of the park! I look forward to seeing him present this in person in Santa Cruz at some point.
Tagged as:
Leading Without Seeing,
Shane Perlman
Thank you for attending the Santa Cruz Parks & Rec class Build a Free Blog or Website with WordPress.com – For Beginners on October 12, 2010.
1. My presentation is available for viewing or downloading here:
MyPresi-Oct12-2010 [PDF]
2. I’ll be teaching How to Prepare for Your Website Overhaul (or New Website) on Tuesday, January 25, 2011.
3. I’ll be teaching Expand Your Reach with Social Media (with co-instructor Karen Kefauver) on Tuesday, February 1, 2011.
4. I’ll be teaching ABCs of SEO — Basics of Search Engine Optimization (with co-instructor, SEO expert, Steve Penny) on Tuesday, February 15, 2011.
5. I’ll be teaching this class – Build a Free Blog or Website with WordPress.com – For Beginners — again on Tuesday, March 1, 2011.
All of my upcoming classes will be listed on this page. Links will be provided when Santa Cruz Parks & Rec is ready for registration:
http://saraisenberg.com/upcoming-classes/
Thanks!
Sara
Website: http://saraisenberg.com
Blog: http://saraisenberg.com/blog
Facebook: http://www.facebook.com/SaraIsenbergConsulting
LinkedIn: http://linkedin.com/in/saraisenberg
Twitter: @saraisenberg
There are some great events coming up in Santa Cruz this week, Oct 2-6, 2010:
- Freelance Camp Santa Cruz is this Saturday, October 2, 2010 It’s a one-day unconference on how to run a better freelance or small service business. Learn more about Freelance Camps in general here: http://freelancecamp.org/ and Register for THIS Santa Cruz camp here: http://freelancecampsc2010.eventbrite.com/
- What’s Next Lectures is Tuesday, October 5th 7 PM at the Rio Theater in downtown Santa Cruz. This event will feature Reed Hastings, CEO of Netflix, and Sarah Lacy, award-winning author and columnist for TechCrunch. Details http://whatsnextlectures.com/. Purchase tickets here: http://researchanddevelopment.eventbrite.com/
- Santa Cruz New Tech Meetup is Wednesday, October 6th at 6:30 PM. Details are here: http://www.meetup.com/santacruznewtech/calendar/14772126/
See you there!
Tagged as:
freelance camp,
What's Next Lectures
Sara Isenberg
Sara Isenberg
Sara Isenberg
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