How do I make someone else an admin on a Facebook page? How do I relinquish control of a FB page? To make someone an admin on a FB page: 1. They have to have a facebook 2. They need to ‘like’ the page 3. You need to be facebook friends with them 4. You also […]
When I work with clients who are relatively unfamiliar with how businesses can use social media to expand their reach, one of the most common reasons they give to avoid using social media for their business is that they’re worried about how to respond if somebody were to post something negative about their business online […]
Looking for a free 1-hour video webinar on social media? Here’s a good one from SBA (U.S. Small Business Association). This video webinar is targeted to the small business owner who doesn’t know much about social media. [For more information and context, see below the video box.] The U.S. Small Business Administration and the W20 Group, […]
Today I had a very satisfying initial strategy meeting with a new client. After we met, I realized that the meeting typified what I love to do best: Helping a business client review their online stuff, and discuss plans, best practices, and strategies to improve it. What’s online stuff, and what does that mean, anyway? […]
[First I want to give credit where credit is due. The information in this post comes from Kirsti Scott’s blog post called “Make sure your website is found easily.” This is not the first time I’ve found valuable information in the Scott Design blog. I’m sure it’s not the last. Thanks, Kirsti!] One of the things […]
Another cool infographic. From SocialCast. The Hectic Schedule of a Social Media Manager.
Here’s a cool infographic from Mashable and Postling showing how small businesses are using social media to engage: Postling-Infographic-for-Mashable
Yesterday (2/10/2011), Facebook introduced a major set of changes to the Facebook Page layout. Everybody’s blogging about it so here’s mine. Rather than reinvent, here’s my collect of other worthy blog posts to read if you want to learn about this new change. The essential update (for me) is that, whereas before I could post […]
Here’s a well-done stand-alone slide presentation — perfect for Social Media newbies and as an overview/review for anybody who cares about social media and business. [This presentation is at the top of Slideshare’s list of most popular presentations. For more on that, see http://www.slideshare.net/rashmi/slideshare-zeitgeist-2010.] Social Media for Business View more presentations from Presentation Advisors.
As a web consultant and SBDC Technology Advisor, one of my services is to provide web audits for small business clients. A web audit consists of a thorough website review including review of first impression, design, navigation, usability, content, SEO, etc. I’m always on the lookout for articles to share with clients. [Updated January 21, 2011, […]