Books

April 29, 2009, 7-9 PM, at NextSpace, Santa Cruz

NextSpace, Bookshop Santa Cruz, Santa Cruz Geeks and Girls in Tech are proud to bring Prof. Tina Seelig, Executive Director, Stanford Technology Ventures Program and acclaimed author to NextSpace for a reading and signing of her latest book: WHAT I WISH I KNEW WHEN I WAS TWENTY: A Crash Course on Making Your Place in the World.

One crucial bit of career advice that Tina Seelig offers her students at Stanford University is this—never listen to career advice. This may seem odd, coming from the woman charged with teaching the best and the brightest to succeed in the business world. And yet this tip, together with the other insights she’s shared in her highly popular course at Stanford, has allowed Seelig’s students to become leading figures in the most innovative and successful business in the world, from Google to Intel to Adobe to Apple.

Now, in Seelig’s WHAT I WISH I KNEW WHEN I WAS TWENTY: A Crash Course on Making Your Place in the World (HarperOne; April 2009; Hardcover; $23.99; ISBN 9780061735196), we can all get inside access to one of the most sought after business school professors in the country. With provocative lessons gleaned from Seelig’s tenure in both the corporate and academic worlds, and with some untraditional advice inspired by leading business figures like Apple creator Steve Jobs (his Mac design was based on a calligraphy course he took as a college dropout) and JetBlue founder David Neeleman (it took being fired by Southwest to come up with his new airline), the book provides tangible skills and invaluable guidance that will allow readers to achieve unprecedented success in any field.

Tina Seelig has a Ph.D. in Neuroscience from Stanford and is the Executive Director of the Stanford Technology Ventures Program, which is the entrepreneurship center at Stanford University School of Engineering. In addition, she also teaches a course in the 
Department of Management Science & Engineering on Creativity and Innovation, and has written several popular science books for adults and children.

The smartest business school students in the world take Tina Seelig’s classes to learn how to transform their creativity into credibility and their ideas into business realities. And now that her course is available in the form of WHAT I WISH I KNEW WHEN I WAS TWENTY, readers of all ages, and at any point in their careers, we can do the same.

“Tina Seelig is one of the most creative and inspiring teachers at Stanford. Her book ought to be required reading. I wish I had read it when I was 20 . . . and again at 50.” — Robert Sutton, Stanford University Professor and author of The No-Asshole Rule

“Anybody who wants to live an entrepreneurial life filled with purpose and passion needs to read this book. It’s chockfull of practical tools and tips to bring out the best in each of us.” — 
Steve Case, Chairman of Revolution and The Case Foundation, and co-founder of AOL

*You will be able to purchase Tina’s book at the event.

**Please RSVP for this event

News Update:

The 2009 Bernard M. Gordon Prize is awarded to Thomas H. Byers and Tina L. Seelig “for promoting engineering leadership by developing and disseminating technology entrepreneurship educational resources for engineering students and educators around the world.”

Tagged as: Books, NextSpace, Santa Cruz, Sara Isenberg, Tina Seelig, What I Wish I Knew When I was Twenty

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