Here are 5 (6, actually) Super Resources for the Small Business Owner Who Wants a Great Website! [June 15, 2011 update: added #6!]
I’m gearing up for my June 14 and June 21 classes.
I want to make sure I let you know about these articles and tools:
If we can push past the alarming use of profanity against a toddler, there’s something to be gleaned from Mad Mall Mama’s concise call-to-action. The 25-character statement included at least 4 smart components.
This information is intended for very small business owners, like a local landscaper or painter or maybe a daycare establishment. A business that will likely never be able to justify the ROI of hiring a competent and professional SEO. And quite frankly? Likely doesn’t need to.
Here are 5 common web design mistakes you must avoid to create a great user experience and grow your bottom line.
Page Speed Online analyzes the content of a web page, then generates suggestions to make that page faster. Reducing page load times can reduce bounce rates and increase conversion rates.
This is the gold standard tool for keyword research.
From Outspoken Media: “Hello. I’m a potential new customer and I just landed on your Web site for the very first time. I’m taking a look around and I think I may like what you’re offering. In fact, your services/that pair of shoes/that quirky owl necklace are exactly what I’ve been waiting for. But, as a new customer, before I take the plunge, I have some questions. Things I need to know or at least would like to know before I commit to doing business with you.”